
We use our three-pronged design thinking to leverage market research, planning and design that, together, ensure your product will meet the dream. We start with research and design together to build interactive prototypes, including the use of MVPs, so we can be sure we have the right plan of action before moving forward.
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Using an Agile development approach, we work with phases where we break down product delivery. We ship your product out and get it into real hands of real customers as early as possible, but with our phased rollout we're able to get fast and actionable feedback from those first users. This feedback is the oil to our Agile engine.
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By rolling your product out in phases, different iterations are fast in play as we integrate user feedback. As soon as the product is launched, we closely monitor user behavior to see what features are needed and which need to go. We adjust to customer needs with the kind of analysis that every customer-centric solution should have at its core. In the end, your product is more successful.
Learn MoreDeveloping a new product from a concept to a functioning solution is a huge endeavor. And yes, technology and tools are needed to get the job done, but the job will only be done well with the right strategy and process in place. Using our Product Development Lifecycle is essential, because it funnels our design thinking into rapid testing and, finally, to the ultimate execution of your digital product.
We plan the framework, flesh out the details, and do our homework to analyze and pick out the necessary elements for the success of your product.
In development, your idea is forged into a reality as we combine the data of your environment with the building blocks of your product.
Getting feedback early is crucial, and no project will be complete without testing; we lay out what needs to be tweaked with meticulous testing before launch.
Next, your solution goes live along with all the digital strategy behind it—aligned with your objectives and pre-tested, your product launch is always a celebration.
Your product is live, but development isn’t done, because next comes our analysis of product performance to help decide what features are catching on (and which aren’t).
With all that exciting and informative data collected, this is where decisions are made about what features to keep and what to drop.
Jafton reads deep into the latest thinking to keep all your digital solutions ahead of the curve. Working with Jafton opens the door to transparent and active collaboration with our Agile team, allowing us to weave in opportunities when new technologies and market shifts come up.